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trade

About this collection

These volumes are the recorded copy of official trademarks and union labels of goods sold or distributed in Georgia and represent their registration with the State of Georgia, 1894-1959.

 

Included are early trademarks and logos of many familiar products such as Coca-Cola, Goodyear, Listerine, Canada Dry, Palmolive, Walgreen, Wonder Bread, Chanel No. 5, RCA, Dr. Scholl's, Wheaties, Amoco, Snickers, Pyrex, Betty Crocker, and Krispy Kreme.

 

Historical Background

 

In 1893, Georgia passed a law which protected from counterfeiting official trademarks and union labels, which are used primarily in advertising and product branding.  Persons, associations or unions that had adopted a trademark or label could register it with the Secretary of State by submitting two copies or facimiles and receiving a certificate of record from the Secretary of State’s Office.  The certificate of record served as legal proof of adoption in lawsuits and prosecutions within the state.  Companies doing business in Georgia registered their trademarks and labels with the Secretary of State as their only legal protection against counterfeiting within the state until the passage of the Lanham Act by the United States Congress in 1946 provided them with protection nationwide.

 

What information can I find?

 

These volumes are the recorded copy of official trademarks and union labels of goods sold or distributed in Georgia and represent their registration with the State of Georgia.  Most entries include only the sample of the trademark or label with the name of the individual or company and the filing and recording dates.  However, some entries include a statement describing the trademark and affidavit declaring its legality and date of adoption.

 

Note about digital collection

 

On many pages, the trademark or label was affixed over recorded filing information in the volume.  These pages have been scanned twice, once to display the trademark or label and once with the trademark or label carefully folded back to display the information about the company or individual registering the trademark or label.  These images have been labelled “a” and “b” after the page number.

 

The entries are arranged chronologically by date of filing, but each volume has an alphabetical index.

 

Usage Note: This collection is provided for reference and educational purposes only, and images may be downloaded only for personal and educational use. Under no circumstances will the Georgia Archives give permission to publish.

 

Copyright and Publication: Publication is prohibited. Trademarks and logos may still be covered by copyright.


This collection was launched in September 2007



© 2016 Georgia Archives

 

 

 
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